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Getsat pilot at Dixons Retail (aka Currys/PC World)

One of the key pillars of the four-year Dixons Retail transformation program is to be thrifty when building. This is particularly relevant to software in the enterprise where feature-bloat and mystery licensing can mean you get some exceptionally poor value for your corporate dollar.

Dixons Social Dynamic social content on the new dixons.co.uk

As part of the effort to discover new ways to build cheaply online Dug is running a number of pilots including web-based customer-led support via GetSatisfaction and using open-source blogging tools to enhance our ecommerce websites.

Fingers crossed these will lead to some greater efficiencies, not least the ability to build quickly as well as cheaply.

Get Satisfaction

A screengrab from the Dixons GetSat server

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Tags: CX, consulting, strategy, drupal, ecommerce, Lithium, movable type, programme management, social crm, web
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