« Global Service Jam 2011 | Home | Fix your bill with your thumb »

April 6, 2011

Forty Hall Estate Bacchus 2013

Nicki is working on the branding for a new wine grown in Enfield, North London (yes, really). You'll have to wait a few years to get some in your glass, but the service design is making headway.

FHV-brand-moodboard.png

We've built a lovely responsive site that reinforces the key brand values of "community", "brave" and "quality" to the vineyard's three primary audiences: English wine business, mental health charities, soil association.

FHV_responsive_design.png

Since launching, donations are up 250% and the vineyard managers are tracking their web and social performance with the tools we installed:-)

Nicki is looking at how the prospective customers will experience the brand across time and across multiple touchpoints (we've just tested the awesome i-nigma qrcode reader on the iPhone and it automatically goes from scan to website, very nice).

Forty Hall Estate Bacchus 2013

It's great to be working with a real 'maker' brand. Satisfying gig and I may even get a case of wine out of it:-)

Leave a comment

About this Entry

This page contains a single entry by Dug Falby published on April 6, 2011 11:51 PM.

Global Service Jam 2011 was the previous entry in this blog.

Fix your bill with your thumb is the next entry in this blog.

Find recent content on the main index or look in the archives to find all content.